The long-term communications partnership strengthened Laatukeskus’ in-house capabilities and amplified its voice as an expert and influencer. Mailand clarified key messages and helped bring Laatukeskus’ views forward in the right channels.
A part-time Mailand communications manager has supported the Association of Finnish Technical Traders since 2018 with strategy, media communications, website updates, social media and campaigns. Member surveys show growing satisfaction with communications.