The renewal gave Tencon a clear tool for brand management, a distinctive and credible visual identity, and a website that supports sales, recruitment, project tenders and the company’s long-term growth.
“The World of Technical Trade” serves as a practical tool for study counselors and an inspiring campaign site for young people, making technical trade easy to understand, interesting and relevant.
Mailand’s consultant joined LähiTapiola’s team as an editorial manager, producing customer publications, newsletters and magazine supplements. Working on-site four days a week ensured smooth communication and a firm grip on the projects.
Mailand and Porkka & Kuutsa worked with Efora’s management and personnel to create a new identity and communications strategy. The core message, “Smarter maintenance”, connected Efora’s expertise with the renewal of Finnish industry.
The collaboration developed Innotiimi-ICG’s marketing from buyer persona research and regular content production into campaign-based content marketing and lead generation. Renewed own media created the foundation for a more systematic marketing and sales model.
We produced content to support SRV’s client team in leasing, helping differentiate SRV from competitors and position new commercial properties available for rent. The content made each property’s strengths easier to understand from the customer’s point of view.