“The World of Technical Trade” serves as a practical tool for study counselors and an inspiring campaign site for young people, making technical trade easy to understand, interesting and relevant.
Mailand organised tailor-made crisis communications training for VSLJ, covering the basics, emergency communications management and risk mapping. A crisis simulation and communications strategy turned the learnings into clear practices.
A part-time Mailand communications manager has supported the Association of Finnish Technical Traders since 2018 with strategy, media communications, website updates, social media and campaigns. Member surveys show growing satisfaction with communications.
