Mailand and Miljögiraff built an active expert community and increased SimaPro’s visibility in Finland and Sweden through webinars that brought customers, partners and experts together to share knowledge and insights.
The renewal gave Tencon a clear tool for brand management, a distinctive and credible visual identity, and a website that supports sales, recruitment, project tenders and the company’s long-term growth.
“The World of Technical Trade” serves as a practical tool for study counselors and an inspiring campaign site for young people, making technical trade easy to understand, interesting and relevant.
Mailand’s outsourced communications manager handled Enervent Zehnder’s LinkedIn presence, website articles, newsletters and industry media content partnerships, with digital support ensuring smooth execution.
Mailand’s consultant joined LähiTapiola’s team as an editorial manager, producing customer publications, newsletters and magazine supplements. Working on-site four days a week ensured smooth communication and a firm grip on the projects.
We organized media days for trade journalists and published bulletins, newsletters, images and videos about the project, its design, construction, architect and future owners, keeping the story visible throughout the process.
We highlighted Ovumia’s scientific expertise, university-linked fertility care know-how and product development. Media outreach positioned Ovumia as an ambitious growth company, with its management team as expert spokespeople.
Mailand and Porkka & Kuutsa worked with Efora’s management and personnel to create a new identity and communications strategy. The core message, “Smarter maintenance”, connected Efora’s expertise with the renewal of Finnish industry.
The collaboration developed Innotiimi-ICG’s marketing from buyer persona research and regular content production into campaign-based content marketing and lead generation. Renewed own media created the foundation for a more systematic marketing and sales model.
